Paris Enthusiasms: Introducing Pierre Cardin.
Here’s a look into the April-May 1962 issue of the Vogue Pattern Book. This issue marks the introduction of haute couturier Pierre Cardin’s designs to the Vogue Patterns catalogue. The Cardin designs are from his Autumn-Winter 1961/62 Haute Couture collection. Cardin’s first Haute Couture collection was produced in 1953 and by 1962 he was already well-established as an important couturier in Paris.
Below are the pages from the ‘Paris Enthusiasms’ segment from the magazine, beginning with the two Cardin patterns, and followed further down with the back-view drawings for all patterns featured in the issue. All of you pattern enthusiasts out there may find this useful for dating some of your vintage Vogue patterns.
Also relevant to this issue of the Vogue Pattern Book and the ‘Paris Enthusiasms’ segment is the 1963 edition of The Vogue Sewing Book. This edition has a strong focus on high fashion, with an opening chapter entitled ‘High Fashion and You’. The final chapter is a ‘Couturier Supplement’ and below you will find the couturier profiles from this section who, at that point in time, were licensing their designs to The Vogue Pattern Service. Directly after is a special segment entitled ‘Construction of a Paris Original’, which demonstrates the construction process of the Pierre Cardin suit of pattern 1142 from the ‘Paris Enthusiasms’ segment above.
Below: I like that this supplement tells us which couturier was leading which couture house, if not their own, at the time.
To finish, below you’ll see a few pages from the September 1961 issue of Harper’s Bazaar magazine, with designs by Cardin, Dior, Nina Ricci and Lanvin Castillo. The Cardin ensemble that Vogue 1144 is based on can be seen in the first page. You may even see a few of your other Vogue Paris Originals in the other pages… (hint: Nina Ricci).
(Editorial pages from the September 1961 issue of Harper’s Bazaar courtesy of http://devorahmacdonald.blogspot.com.au)